August 11, 2025

When Yoda raises his lightsaber, Shrek smirks from the corner, and Elsa conjures an icy palace, it's not the latest blockbuster—it's the center of a heated legal battle. These iconic characters, generated by the AI tool Midjourney, have landed the San Francisco startup in hot water with entertainment giants Disney and Universal. On June 11, 2025, these studios filed a lawsuit for alleged massive copyright infringement, accusing Midjourney of pirating their creative content to train its AI models.
The complaint details that Midjourney's AI has been used to reproduce and distribute near-identical or derivative images of characters like Darth Vader, Elsa, and others without authorization. This, the studios argue, surpasses the bounds of homage or parody, constituting direct infringement under U.S. copyright law. Furthermore, Disney and Universal accuse Midjourney of secondary liability, claiming the company profited from subscribers generating infringing content, despite requests to block such activity.
In response, Midjourney posits a defense of transformative fair use, asserting that their AI’s learning process is akin to how a human artist might study existing works to create something new. CEO David Holz compares it to an art student using reference images—a practice widely seen as acceptable for humans.
The legal ramifications are profound, with potential impacts across the creative industries. A ruling in favor of the studios could lead to stricter regulations on AI training practices, possibly requiring AI developers to secure licenses for copyrighted content. Conversely, a decision favoring Midjourney might embolden AI firms to continue using copyrighted materials without licenses, potentially disrupting traditional content creation and rights management.
This lawsuit is part of a growing trend of litigation concerning AI and copyright, with cases like Getty Images vs. Stability AI and major record labels against AI startups also pending. The outcomes of these lawsuits could establish foundational case law on the legality of using copyrighted content to train AI models.
For Disney and Universal, the stakes extend beyond the courtroom. Characters like Darth Vader and Shrek are not just cultural icons but are central to multi-billion dollar franchises that include movies, merchandise, and theme parks. The unauthorized use of these characters by AI tools could dilute their market value and undermine the exclusivity vital to their licensing strategies.
As the legal battle unfolds, the industry watches closely, understanding that the final verdict could reshape the landscape of intellectual property law in the era of artificial intelligence. This case is not just about one company's use of copyrighted characters; it's a pivotal moment that could define the future of AI creativity and its intersection with the law.