February 9, 2026


The Hidden Brake: How Misjudged Decision Making Slows Down Product Teams

Momentum within product teams grinds to a halt when every decision is treated as if it's set in stone. This common trap severely hampers the pace at which a product evolves and reaches the market.

In-house product counsel find themselves frequently caught in the slow churn of decision-making. The primary issue isn't the complexity of legal questions or a lack of responsibility among team members. Instead, the slowdown stems from a lack of consensus on which decisions need quick action and which should be made with careful, cross-functional deliberation.

As a result, product managers often escalate issues unnecessarily, engineers become tentative, and legal teams are compelled to step in as decision-makers for issues that may not even require their input. This misallocation of focus not only drains team energy but also allows truly critical decisions to slip through without proper scrutiny.

In the realm of technology development—where AI, automation, and rapid delivery cycles are the norm—the need for speed clashes with the demand for clarity and significant business impact. Without a clear system to differentiate between reversible and irreversible decisions, teams either proceed too cautiously or rush through potentially critical decisions, leading to erratic momentum and increased operational debt.

The reversible–irreversible decision framework is a simple yet underutilized tool that can transform decision-making processes. By distinguishing between decisions that are easy to adjust later and those that are not, legal teams can empower other team members to act swiftly and confidently when appropriate, and with due diligence when necessary.

Implementing such a framework can streamline workflows at several critical points, including early product design, privacy considerations, and customer engagements. By reducing unnecessary escalations and focusing on the real stakes of a decision, product counsel can help teams understand the implications of their choices more clearly, thereby building trust and speeding up the decision-making process.

Moreover, adopting a repeatable decision diagnostic tool can help product lawyers quickly determine the nature of decisions and adjust the level of scrutiny, documentation, and timing needed. This not only enhances legal precision but also supports the entire team in making informed, agile decisions without constant legal oversight.

In a fast-paced product environment, where decisions need to be both quick and well-judged, mastering the reversible–irreversible framework is more than just a legal requirement—it's a competitive edge. As product cycles accelerate and the integration of AI becomes more complex, the ability to make swift, accurate decisions can significantly impact a product’s success and resilience.

By embracing this framework, product teams can avoid the decision trap that slows them down, enabling them to innovate more effectively and respond more adeptly to market demands. This isn’t just a theoretical change but a practical shift towards a more dynamic and efficient approach to product development.